Paid Social Ads Management Services
Paid social advertising offers incredible customization to target a precise audience, likely to be interested in the products and services that you offer. At Market Automation Gurus Solutions we have developed a structured methodology to manage and optimize your business’ advertising performance on multiple social platforms including Facebook, Instagram, Twitter, and LinkedIn.
We facilitate all steps for a social media ads campaign, from strategy, creative development (ads and video), audience targeting, lead capture and ongoing maintenance. We also can manage your social ads campaign to allow for considerable flexibility. We can increase or decrease your monthly budget or pause and restart your campaign with short notice. You have complete control of marketing when, where, and how much as needed to best accommodate your business.
If you are in need of Facebook ads management, contact SharpNet today. We can provide a free quote and assessment to help you decide if Facebook is the perfect marketing program for you and your business.
Industry-Leading Paid Social Ads Management
Facebook and Instagram ads are typically run together since they are managed through the same platform. With proper management they can be inexpensive and be an amazing source of qualified traffic and conversions. They also allow you to retarget website visitors, increase your email list, and learn more about your customers.
We generate custom Facebook Ads creatives and content that will engage your audience. With every launch, our team first provides graphics to approve based on the campaign objective. Multiple pieces will be produced, giving us the opportunity to A/B test and see what performs the best. We can generate interactive display ads, animated graphics, and product/service videos, depending on your preference. Our monthly management fee then covers additional creatives as needed for promotions and to keep the campaign fresh.
Based on your industry and business character, we will select target audiences for your campaign. Additional audiences can be generated from your existing Facebook followers and the traffic going to your website. Lookalike audiences can be constructed from other customer or email lists that are known to perform well.
As your campaign progresses, we will be in constant pursuit of new audiences, audience refinement and creative optimization to help maximize performance, lead quality and your overall advertising ROI. Within the first few days of a new campaign, we receive an engagement, quality, and conversion rate ranking that helps to understand how the promotion is performing. The paid social advertising manager assigned to your account is always checking in on ad performance as well as cost per result. We are transparent with this deliverable and you will have complete access to the campaign as well as a report that pulls in real-time
Types of Paid Social Campaigns
During onboarding your paid social advertising manager will review the goals of your campaign, the traffic to your website, and your industry’s best practices to determine what kind of campaign will work best for your company. Each campaign type has its own benefits and disadvantages, and all of these will be taken into consideration when determining what will work best for your business. To learn more about the different types of campaign options we have available and how they can help you grow your business, contact us today!
Sales Leads
Lead generation campaigns are produced and captured through a lead form. This enables strong conversion rates with the sales lead being delivered to you in real time, without the customer ever having to leave the platform. All sales leads will be archived for later use which assists in retargeting efforts for future offerings that your company may develop.
Engagement
Engagement and reach campaigns are great for companies that do not have an online presence, or companies that are just starting out. They are an inexpensive way to gain brand awareness and to get your potential customers familiar with your business! With the cost per result being lower for this campaign, you can capture a larger audience.
Traffic
Driving more people to your website not only is great for SEO, but it also generates higher quality leads. When a user chooses to visit your website from an ad and then fill out a contact form, that contact form submission is more likely to convert into a sale. Traffic campaigns also give us the opportunity to retarget website visitors who did not convert into a sale!
Conversion
Conversion campaigns are ideal for established accounts and businesses that use ecommerce. They help increase conversions by targeting individuals most likely to contact you or complete a purchase. Conversion campaigns typically require website data to properly convert so we typically recommend them as a next step after running a successful traffic campaign.
Custom Reporting
During onboarding your paid social advertising manager will review the goals of your campaign, the traffic to your website, and your industry’s best practices to determine what kind of campaign will work best for your company. Each campaign type has its own benefits and disadvantages, and all of these will be taken into consideration when determining what will work best for your business. Every month you will receive a custom report, highlighting the progress of your campaign. In this report will be a summary of your report including ad spend, link clinks, and conversions or leads. Our reporting is in real time, so dates can be changed to view the progress at any time!
Facebook Ads Leads
Target the perfect audience who will be receptive to your offerings. Once interested, a prospect can generate a sales lead directly on Facebook, which is then delivered to you in real time.
Social Media Branding
Place your brand in front of a gigantic audience who will be receptive to your brand and the products you offer. Social media branding will also positively impact your SEO efforts.
How Can Facebook Ads Help You?
Facebook ads serve three purposes: (1) Generating quality sales leads in real time. (2) Strengthening your brand to your ideal audience. (3) Generate a social buzz that will benefit your organic search engine rankings. Contact Market Automation Gurus for a free Facebook ads management proposal. Paid social advertising campaigns can be run for Instagram, LinkedIn, and Twitter as well. We can also help with other tasks including:
- SEO Marketing
- PPC Management
- Social Media
- Sales Lead Tracking
- Content Marketing
- Website Design
- WordPress Security
- White Label/Reselling
